This book written and designed to know the perception of entrepreneur towards the importance of business plan, analyze the challenges while running business plan and to analyze the effect of essential features of business plan on the success or fancier of a business This book highlights the scenario of Business Plan and its importance in present competitive era. His book also emphasizes on the importance and significance of Business Pan in Agio based inmate rtes in the sample area for their sustainability. The book is based on primary as well as secondary data and factual information from the various food supermarkets customers, etc. The book has considerable importance to r the students of agri-business management and scholar*, who are interested and engaged in this area The book is beneficial both for the students and the entrepreneurs. It has provided complete information about the factors influencing the success of a business plan and has shown the importance of the business plan among smai trim, it has further hoped in establishing a platform for further research. Gathering information about the challenges, to lowed by entreprerveuis whie operating K mining business activities K a vital issue that Is to be analyzed by taking into consideration the importance of various activities that play a significant role in running the enterprise Further, the study has focus seed on understanding concepts of a business plan.
Dr Jyoti Kachroo has remained gold medalist (Two) and meritorious throughout her academic career, graduated and post graduate (Economics) from University of Jammu, Jammu and Kashmir. She was initially appointed as lecturer (Economics) in Govt. Degree Collage Jammu and later joined the division of agricultural Economics and Statistics, SKUAST Jammu as Associate Professor. Presently she is Professor and Head, Division of Agricultural Economics & Agri-Business Management. Her field of expertise is women empowerment, agricultural production economics, marketing and econometric model based research. She has published about more than 90 articles which include chapters, popular articles, review papers and about 65 research publications in referred journals. She has been honored with D.T. Doshi Foundation Award for best presentation. She has more than 26 years experience of teaching and research and she has guided 20 research scholars.
Mr. Naveed Hamid possesses a meritorious academic record and awarded by university merit certificate in recognition of his having achieved the prescribed scholastic standards of high order OGPA in Masters (Agri-Business Management) programme. He has more than 4 years of teaching and research experience in the field of Agricultural Business. He has more than 60 research publications in referred, NAAS rated and UGC approved journals, 22 abstracts, 21 books chapters, several articles, 06 books and so many International/National conferences to his credit. He is recipient of more than 12 International/National recognition award from repute organization for his contribution to the Agri-Business field. Among those awards he is bestowed with Krishi Bhushan and IRDO Young Fellow award. His field of expertise is Agricultural Business Management, Supply chain/Value chain and Marketing. Mr. Naveed Hamid is presently working in Ministry of Agriculture Co-operation and Farmers Welfare. He is also Ambassador, ACPCL (M.P) for promotion of FPO and Agri-business related activities in Jammu and Kashmir State.
Mr. Vansh Gupta possesses a meritorious academic record in Masters (Agri-Business Management) programme. He has obtained his degree in MBA (Agri Business Management) from the Sher-e-Kashmir University of Agricultural Sciences and Technology of Jammu. He has one research publications in referred and UGC journals. His field of expertise is Agricultural Business Management, Food Industry Marketing. He is presently working in National Seed Corporation, India.
